Press Releases

Budapest, July 1, 2011 16:30

As of July 01, 2011, Magyar Telekom shall merge its corporate and marketing communication activities into one directorate, which is to encompass the communication tasks related to Telekom's offer and corporate brands (T- Mobile, T-Home, Telekom), its company- and marketing-related PR, advertising and media communication, the management of sponsoring and events, as well as the full range of Magyar Telekom's internal communication.

The new Marketing and Corporate Communication Directorate shall be headed by Ildikó Kovács, who has been in charge of Magyar Telekom's Corporate PR since February 2011. The Head of Marketing Communication, Gabriella Liptay left the company as of June 30, 2011 and shall continue her career elsewhere.

By these measures, Magyar Telekom, Hungary's leading integrated ICT company, wishes to manage its marketing and corporate communication activities more efficiently, in better alignment with market challenges, in an integrated manner.