Press Releases

DELFIN - Award from Magyar Telekom

Budapest, June 21, 2010 17:30

True to our tradition Magyar Telekom recognised this year as well our suppliers that play an outstanding role in the field of sustainability. The DELFIN - Award (the title of which is the acronym of the Hungarian equivalents of Award for a Committed, Sustainable, Innovative Generation) has been awarded for the third time in three categories. Telekom awards it to suppliers that manifest an outstanding commitment to sustainable growth and, at the same time, their performance in this field is exemplary. The awards were presented today by Éva Somorjai, chief human resources officer and executive responsible for sustainability at the company, at the Palace of Arts.

It was at the 11th Sustainability Round Table discussion that the DELFIN-Award (Award for a Committed, Sustainable, Innovative Generation) established by Magyar Telekom was handed over ceremoniously. The company acknowledges with the Award partner companies whose commitment to sustainable development is outstanding and their performance in this field is exemplary.

Winner of the "Support of equal opportunity and promotion of non-discrimination inside and outside the company" category was AAM Management Information Technology Plc. The firm is committed to establishing equal opportunities within the firm as well as in terms of the society at large. 40 per cent of the company's employees are women and AAM commit their best efforts to achieve that motherhood should not be in conflict with career. Namely, the firm offers the possibility of telework as well as part-time work. Last year the company won the title of "Bicycle Friendly Workplace". Testifying for the importance for the company of cycling is the fact that it is the second year now that AAM is organising the special category for consultants in the competition of Cycle to Work movement!
The activity of the firm in the field of donations is also aimed at eliminating all kinds of discrimination, therefore the firm spearheads the movement for the treatment of those suffering from locomotor diseases, the integration of people with a changed ability to work in the world of labour and the society, integration of Roma youth in higher education and in promoting closing the gap of small areas.

Two awards were handed over in the "Innovation realized in the interest of sustainability" category. Winner as a large company was Fornax Technological and Business Consulting Plc.
With the help of the workforce and work process controlling system called "Eventus", once the faults received from the population through customer service have been registered, they are forwarded in the form of a task to the employee with the corresponding competence and free capacity, who receives task parameters and manages the task status and delivers it also through the system. This year the system has been expanded with an integrated fleet monitoring module with a map, which, combined with the work process and workforce controlling system is able to ensure outstanding efficiency. Hazardous gas emission is reduced through route optimization allowing for a drop in operation costs.

Award winner in another innovation category was Szigma-X Planning and Consulting Ltd.
The application called ECOPOL project implements a 30-meter high mobile phone base station, the form of which has been inspired by a giant Brazilian tree with its plank roots. While developing it, designers were led by the initial consideration that the tree should be displayed as a building element, lending its form to an aesthetic design of the tower's geometry, thus allowing its integration with the natural environment. Due to the strong environmental protection rules in Hungary these are major challenges and this one is a more economical solution compared to previous ones.

In the category "Sustainability education and awareness raising" the Award went to Alternate Consulting Ltd.
The two-member micro company has been using process consulting, mentoring, coaching, as well as training and development to bring about the capacity required for change within companies and organisations. One of their key lines of business is the CSR Academy, in the framework of which they offer discount or pro bono training to small businesses, NGOs and state educational institutions. They use various types of knowledge sharing tools along a set of communication channels (e.g. home page, lecture, hot-line, blog, personal consulting). The firm became one of the awardees thanks to its performance.

The awards were handed over to category winners by Éva Somorjai, Magyar Telekom's chief human resources officer at the Palace of Arts, who said: "I was pleased to see on the occasion of granting the DELFIN Award for the third time that the competing companies represent an increasingly broad spectrum. From large state companies through two-member micro companies to international giants the applications have been all the more important as through this prize and the companies awarded we have been able to motivate solutions that affect an increasingly large section of society in the spirit of sustainable development."

Members of the jury were: Ernő Simon (Figyelő Magazine), Dr. György Pataki (Budapest Corvinus University), Péter Bodó (The Society of Conscious Customers) and Szomolányi Katalin (Magyar Telekom).

By granting the DELFIN Award and tapping on experiences from previous years Magyar Telekom continues to work to popularize the idea of sustainable development and to recognise the efforts made in this regard.

Aligned with the DELFIN Awards and the 11th Sustainability Round Table, Magyar Telekom launched its new sustainability website, available via the corporate Internet homepage www.telekom.hu and also directly at http://fenntarthatosag.telekom.hu.

About the DELFIN Award:
Sustainability and striving to harmonise economic, social and environmental protection interests constitute a long-term strategic principle for Magyar Telekom. The company group's sustainability activity involves all its affiliate companies with a focus on the harmony of economic, social and environmental interests. Magyar Telekom Group is intent on performing all its activities and operation in this spirit and, through its own example, encouraging its suppliers also to operate in an environmentally conscious manner. With this in mind did it establish the DELFIN Award in the spring of 2008 and has been operating it in the same spirit ever since.

About Magyar Telekom
Magyar Telekom is Hungary's biggest provider of telecom services. It provides a full range of telecommunications and infocommunications (ICT) services including fixed line and mobile telephony, data transmission and non-voice as well as IT and systems integration services. The business activities of Magyar Telekom are managed by two business units: Consumer services (the home-related services brand T-Home and the mobile communications brand T-Mobile) and Business services (T-Systems brand). Magyar Telekom is the majority owner of Makedonski Telekom, the leading fixed line and mobile operator in Macedonia and it holds a majority stake in Crnogorski Telekom, the leading telecommunications operator in Montenegro. Magyar Telekom's majority shareholder (59.21%) is MagyarCom Holding GmbH, fully owned by Deutsche Telekom AG.
For further information visit www.telekom.hu.