Press News
Bálint Nagy, Matáv's Director of Communications is representing Hungary as a member of the jury in the Euro EFFIES 2003 contest
Budapest, March 19, 2003
Bálint Nagy, Matáv's Director of Communications is representing Hungary as a member of the jury in the Euro EFFIES 2003 contest.
Bálint Nagy, Matáv's Director of Communications is representing Hungary as a member of the jury in the Euro EFFIES 2003 contest.
A Pan-European contest, Euro EFFIES was organized for the first time in 1996.
The advertising efficiency contest established by the American
Marketing Association (AMA) in 1968 is now organized in 17 countries;
Hungary joined the series of contests last year.
The first Hungarian EFFIE was announced in July last year by the
Hungarian Section of IAA and the Federation of Communication Agencies
in Hungary (MaKSZ). Bálint Nagy was elected to be a member of the jury
of this year’s Euro EFFIES by the Federation of Communication Agencies
on the basis of the proposal by MaKSZ.
The Chairman of the Jury will be Rolf Kreiner, Chairman of World Federation of Advertisers (WFA).
Agencies can make their applications to the contest of European
advertisement campaigns between March 7 and May 30. Participants can
enter the contest with advertisements that appeared between January 1,
2001 and December 31, 2002.