Press News

Budapest, July 6, 2007

Six new sites were added to the joint street art exposition of Lát-Kép Association and Magyar Telekom. A record high number of entries were received at the competition invited by the cityscape preservation association and the telecom company with the objective to give an artistic revamp to the telecom switching cabinets standing in public places in the capital and thus lend a new look to the streets. The jury selected six of the best designs and the art works appeared in the streets of Budapest in the recent days.

Lát-Kép Association invited a street art competition, sponsored by Magyar Telekom, in April, giving young artists the opportunity to make up four plain gray T-Com switching cabinets in Budapest. Seeing the success of the competition the organizers invited entries for revamping another six switching cabinets.

Ákos Hanzély, president of Lát-Kép Association, said that 37 artists registered by the deadline, some of them submitting more than one design. So the jury had to select the six best out of the almost 80 very high-standard designs. Also such entries have been selected which will be realized in a future phase of the street art program.

Gyula Szabó, Magyar Telekom’s deputy director in charge of corporate social responsibility matters says the company is determined to give the most switching cabinets in Budapest a colorful, creative look. They even plan to roll out the program to other cities since several non-governmental organizations from other cities contacted them with the request to have artistic street furniture in their cities already after the first round of the competition.

In the first step of the rollout the new art works prepared for the competition closing on July 20 will be displayed at the Valley of Arts festival in Kapolcs.

More information is available about the art works already implemented, their location and the new competition on the website of the Lát-Kép Association ( www.lat-kep.hu ).